The Keys to Success in the Art World

As our many fans know, The Biennial Project wants ever so much to figure out how to get our work shown in one of those Super-Prestigious-Career-Making-Upper-Level Biennial Exhibits.

So we decided to go directly to the source and ask Successful Artists how they had managed it.

We sent thoughtful individual emails to all the artists who had shown in the 2008/2010 Whitney Biennial or the 2009 Venice Biennale asking for their advice.

The thoughtful individual emails went like this:

Dear ____________, We loved your work at the ___________ Biennial. We are an artists collaborative with the goal of being included in the next ____________ Biennial. Our group is interested in your unique insights regarding the selection process. How do we get in?
Respectfully,

The Biennial Project

Knowing that Successful Artists are known for being selfless folks who are always interested in helping out other artists, we expected a high level of response. But the results exceeded even our expectations!

The better to share the useful information we have gleaned from our new Famous Friends, we have reproduced some of the most useful tidbits here.

Now, although The Biennial Project is known for having a good sense of humor and a well-developed creative side, all these email conversations are represented 100% as written, by each artist who we credit here.

NOT EVEN WE COULD MAKE THIS SHIT UP!

First off, Our Friend John Baldessari (Venice Biennale, 2009):

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Next, Our Friend Terrence Koh (Whitney Biennial, 2008):

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And our Special Friend Tony Conrad (Venice Biennale 2009):

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And Our Friend Falke Pisano (Venice Biennale 2009):

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And of course Our Friend Ermek Jaenish (Venice Biennale, 2009):

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And who could forget Our Friend Nina Berman (Whitney Biennial 2010):

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And Our Best Friend Kate Gilmore (Whitney Biennial 2010):

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And Lastly, Our Friend Oksana Shatalova (Venice Biennale 2009):

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There, now wasn’t that helpful? Click here for lots more:

ADVICE FROM OUR FAMOUS FRIENDS!

Art and Capitalism in Venice

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Here is a great shot of Laura Rollins from The Biennial Project participating in a sublime guerilla performance art piece on the famed Academia Bridge in Venice during the recent opening week of the Venice Biennale 2011.

The other artist in the piece made replicas of Louis Vuitton purses as a statement on the vapid materialism and low self esteem of The International Tourist – those who spend way too much money on a simple bag decorated with this universally recognized status symbol of great disposable wealth.

You see if you look rich by flaunting your materialism, then you look better then the poor and therefore are treated with better respect. The symbol is meant to say to everyone who is not carrying a Louis Vuitton handbag that it’s owner is better then you, the non-owner, because the owner has more accumulated wealth then the non-owner, you.

The irony of this slyly subversive performance piece is that this bag IS a replica – a ‘knock-off’ - with the joke being that Laura (playing the role of The International Tourist to perfection) bought it for 15 Euros.

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Laura is able to continue this artistic collaboration by gauging the reaction of the unknowing public. The pedestrians of the globe will look at this ‘art piece’ and make judgments on Laura, which are incorrect since they do not know that this is not an actual expensive Luis Vuitton bag.

The artistic statement is carried even further by the fact that the Western population knows that it is easy to get a knockoff Louis Vuitton Bag, sullying the shine of the actual real purse owning rich people – those who want to set themselves apart from the have-nots by this materialistic status symbol.

People will assume these people with ‘real’ extravagant means are simply putting on a show and will be questioned as being middle or lower class. The real middle and lower class people carrying the knock offs will go about their day thinking that others think they are more special, hence wealthy. In fact they are revealing their true position in the class structure, because we all know that people can and do buy fake Louis Vuitton pocketbooks.

You see the point that Laura and this ingenious Authentic Venetian Artist are trying to get across is that a knockoff Louis Vuitton purse is really the great equalizer in our modern capitalist society. The middle and lower class, by striving to appear ‘better then’, have brought the people who ‘are better then’ because of greater wealth, down to an equal surface level.

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In doing this we can no longer judge people hiding behind their self created exterior status oriented presentation - and we are now able to look deep into their  souls full of insecurities and self doubt (which we all share, no matter what side of the tracks we were brought up on or ascended to).

This is not unlike Mao’s China where the citizens all wore identical uniforms. It made them all appear equal and they were better able to concentrate on more important aspects of life instead of the superficial.  The other parallel between the capitalist symbol of a Louis Vuitton handbag and the Communist China Uniform is that both are compromised designs.

In reality there is no individuality or creativity in either the uniform or the handbag. They are both simple and boring designs that are made to be demographically pleasing to a wide audience. All discerning aspects of design have been marginalized as to not offend or set anything or anyone apart. They both are made so the owner can fit into society by not standing out by their creative souls - but stand only thru the society in which they belong.

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Another irony that Laura and this great, yet-to-be famous Authentic Venetian Artist are demonstrating by presenting this particular collaboration is that they are doing at The Venice Biennale during it’s opening week. This is a week where the most creative members of societies around the world are chosen to represent and converge together to for a week of individual expression.

The idea of a Louis Vuitton bag is the most uncreative artistic expression of self one can make. Here Laura and the splendid Authentic Venetian Artist have taken this  uncreative symbol of mass dulling of artistic or individual expression and made it a symbol that can take on new life as a tool to fool the population who don’t “get the joke”- i.e. The International Tourist and other boring people.

All of which proves once again that art provides a rich arena in which to examine the underlying dynamics of our society by re-contextualizing everyday events so as to reveal the truth lurking below, and that the members of The Biennial Project are the right people for the job.

Ciao baby!

Making Friends at The Venice Biennale 2011… Part One.

Among the many benefits of attending Opening Week of The Venice Biennale are invites to fabulous parties, a chance to behold Venice in full flower, free drinks (so very many), lots of gratuitous swag in the form of printed canvas bags, art books and t-shirts…and, well, more parties. As we see it, these perks alone would have made the trip worthwhile. But even more then the material booty that we so love, The Venice Biennial gives us a chance to catch up with old friends, and make new allies with the other world famous artists in attendance. Through these encounters, new ideas are grappled with, collaborations are formed, and sometimes we ‘the creatives’ even get laid. Oh, and there is also some art to look at.

The Biennial Project is so excited by some of our newer associates that we wanted to share with our fans a few snapshots of our new playmates.

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      Anna is pictured here with Navin Rawanchaikul , who originally represented Thailand at VB 2011. Navin has now started  his own nation populated by other citizens named Navin. The Navinland Pavilion is a multifaceted situational environment that challenges perceptions of identity and nationhood. We just loved it, and are planning to request official recognition as a national entity from Navindland  as soon as possible. Also, Navin rocks a plaid blazer better than anyone we know!

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      clip_image002[15]Here Eric poses with the representative from his ancestral country of Latvia. The Artist is Kristaps Gelzis - who Eric fantasized to be perfect husband material. Much to Eric’s disappointment he found out that Kristaps is married - to A WOMAN. Anyhow, life must go on despite such truly sad news.

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    • Kristap’s work on display at VB 2011, entitled Artificial Peace, was executed in watercolor technique. Using beautifully luminescent water-based acrylic paints, the works introduce the large format series "Contemporary Landscape". The day glow paints under a black light happily reminded us of toking up the teenage basements and the dorm rooms of our youth - but Kristaps did it much cooler. We’re still holding out hope that Kristaps comes to his senses and realizes that he and Eric are meant for each other. [In Latvia the oak and the linden tree are characteristic elements of the landscape. Both trees are still widely used for medical purposes.]

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      Here Anna and Laura are caught hamming it up with Princess Lateefa bin Maktoum, representing the UAE. Lateefa’s does not show her face in her beautiful self-portraits nor does she for our snapshots.

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    • Maktoum’s work is largely based in digitally manipulated photography depicting enhanced realities that draw upon her experiences and surroundings. These images contain a strong sense of narrative and often feature solitary female figures set amongst landscapes, which juxtapose nature with urban developments. Lateefa is an avid twitter user so follow her. [Before 1971, the UAE was known as the Trucial States or Trucial Oman, in reference to a 19th-century truce between the United Kingdom and several Arab Sheikhs.]

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    • clip_image002[25]It’s always good to celebrate important occasions with friends. Here is Anna with Fernando Prats at the opening reception for The Chilean Pavilion in The Arsenale.

                        Our pal Fernando, in his show entitled Grand Sur, showed three pieces of work: an intervention around the impact of the volcanic eruption in Chaitén (2008); a series of works alluding to the earthquake in south-central Chile (2010); and an installation in neon lettering that reproduces the ad that the Irish explorer Ernest Shackleton  posted circa 1911, calling for men for his expedition to Antarctica. We loved the cool pill-like cage that brought the trapped Chilblain miners back to their loved ones near the entrance of the Arsenale. Fernando, however, didn’t show this. [Just over 3000 species of fungi have been recorded from Chile but this number is far from complete.]

You can see by the the wetness on our faces it was hotter than two rats making love in a wool sock during the reception, but we endured because as the Whitney’s auntie says ‘that’s what friends are for’. That and because we were entranced by the condensation on the hundreds of bottles of fine Chilean wine we were eyeing during the long hot speeches. Why must people talk so much before getting to the drinking?

Now don’t think for even a minute that these are all the famous artists who we hobnobbed with in Venice!  So many more, but that’s a story for the next installment….

Hans is in the house!!!

Hans van Meeuwen wins inaugural Boston Online Biennial

Well….when The Biennial Project began planning our fabulous trip to participate in the 54th Venice Biennale we knew we would be successful—but who could have imagined the extent of our smashing success as The Biennial Project and their entourage of glitterati took the Big V by storm???!!!! Suffice it to say that we were surrounded by art rock stars of all shapes, sizes, and nationalities….but few could hold a candle to our own Hans van Meeuwen—the first place winner of the inaugural Boston Online Biennial.

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Originally hailing from Rotterdam in The Netherlands, Hans moved to Germany in 1991 and then to New York in 2004—he currently lives in Brooklyn. He has exhibited extensively in Europe and in New York.

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In 2008 he showed at New York’s Christinerose Gallery which was reviewed in (wait for it….) ART IN AMERICA, my bitches!!!!!! This alone officially make Hans Art World Royalty.

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His work capitalizes greatly on elements of scale coupled with a deadpan dry wit. The pieces are often fanciful if not dreamlike, evoking a surreal and mysterious presence (giant CHICKEN FEET outside your tent, anyone???)

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Though he has created public art pieces and installation, even his sculptures have an installation-esque quality. They seem like smaller parts of a larger whole which invites the viewer to interject his/her own narrative—explainations for what frequently appear to be extraordinary or paranormal phenomena.

 

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HATS OFF TO OUR CHAMPION!!!

We’ll Always Have Venice!!!!!!

  

“Up on Housing Project Hill, it’s either fortune or fame. You must choose one or the other, although neither of them are to be what they claim.” 

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That’s our friend Bob Dylan talking, and we figure he should know.

We, of course, want both. We haven’t noticed much movement lately in the fortune thing, but boy has the fame thing been coming along.

And by fame, we mean The Venice Biennale 2011, in all it’s sparkling glory, with US as Participants!  We have so much to tell you!

First, we are aware that in addition to the Legions of Fabulous Fans who appreciate our sublime parody of artistic pretension, there exist also a Few Dreary Naysayers - those who feel that The Biennial Project is perhaps, well, too focused on US.

We know, that’s just ridiculous, but you know how petty and jealous people can be when their own careers are in the toilets while ours are really taking off.

So, to prove these Few Dreary Naysayers to be the bitter farts that they are, we and our conspirators have have written reviews of some of our favorite art at the VB2011, without even mentioning ourselves!

And had these reviews published in Boston’s Coolest and Hippest Cultural Weekly – The Dig!!!

No way, you say? Yes way, we answer! 

Read our fabulous reviews below!

 

American Pavilion

 

Chinese Pavilion

 

Singapore Pavilion

 

Egyptian, Polish & German Pavilions

 

All Our Coverage in the Hip and Cool Dig!

 

And, of course, us being us, in between looking at and reviewing the other art, we did find a little time to show the art world some of our Unique Edgy Avant-Garde Conceptual Performance Art, and you just know that they loved it!

In the weeks to come we’ll fill you in on everything, but here’s just a taste of how the Art World Press took notice (pay special attention to seconds 26-28!):

Art World Press Raves for The Biennial Project!

Bizarre Art Happenings Indeed!

Stay tuned for more!!!!

 

The Biennial Project

Début of The Biennial Project Perfume “Star of Venice” gets Rave Reviews

 

by Samantha Marder, Director of The Perfume Project

  This week the Boston-based perennial favorites The Biennial Project gleefully distributed black and yellow be-ribboned vials of their intoxicating new personal fragrance Star of Venice  to art aficionados in the Giardini venue of the Venice Biennale 2011.

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  The introduction of this signature fragrance served as a crowning grace note to the project’s continued participation in all things Biennale. The Biennial Team received warm response and delighted surprise to the gesture.

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  Certainly the soft scent of Star of Venice now wafts along the canals and down the narrow alleys of the city!

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  The 14-Member Performance Art/Activist Troupe exhibited several new perfomative art pieces during the Biennale’s opening days, and took turns interviewing artists and hosting glittering social events throughout the week.

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  Biennial Project literature was distributed at art pulse points all around town.

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  Intrigue has been seeded and inquiries have already flooded in!

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The sweet scent of Biennial Project success now permeates the historic glory of this eternal city!

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Inaugural Boston Online Biennial a Smashing Success!

 

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  It was a BATTLE…a throw-down of EPIC proportions…a cat fight not seen since the likes of Tonya Harding and Nancy Kerrigan…and believe you me we ALL had our favorite horse in the race!!

 

 

 

 

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But, of course THE BIENNIAL PROJECT was able to rise above the individual egos of its collective founding members (much like the white smoke rises upon selection of a new Pope)….and then VOILA!!!

 

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…..there was agreement, finally, a consensus if you will, and THE BIENNIAL PROJECT is pleased as punch to announce the First Place Winner of the Inaugural Boston Online Biennial 2011….. and that winner is (drumroll now!!!)…

 

 

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Hans Van Meeuwen of Brooklyn, NY and the Netherlands.

Congratulations Hans!!!

This is just one of the engaging images that our First Place Winner submitted. You can see more of Hans’ work  featured on our website with a gallery of his work and it will ALSO be showcased in an upcoming blog post!!

 

 

 

 

 

Boston Online Biennial 2011 First Place Winner's Gallery

 

 

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Congratulations go out also to our Second Place Winner who hails from Australia—Kate MacKay!

 

 

 

 

 

…..and our third place winner Amy Bassin, a Long Island City-based  international video artist who is collaborating with Jana Hunterova of the Czech Republic and Frie J. Jacobs from Belgium!!!

 

 

But you know…truth be told…with 100’s of entries from 13 states and 16 countries from around the world....there are many more people to congratulate and they would be our prize winners and honorable mentions listed below. Congratulations to you one and all!

 

Robin Antar

Amy Bassin

Veronica Casellas

Francois de Costerd

Verónica Cuervo

Tom Estes

Beth Gilbert

Bella Gold

Brian Haberman

Jonathan Jackson

Sasa Jantolek

Marjorie Kaye

Alla Lazebnik

Charlene Liska

Paulo da Mata

Jane O’Hara

Kyle O’Brien

Teri Levine

Dan Loberg

Kate MacKay

Nasim Nasr

Bo Petran

Scott Roller

Claudio Scardino

Ema Sintamarian

George Shaw

Ashley Shellhause

Elizabeth Snipes

Hans Van Meeuwen

Thelma Van Rensburg

Adrian Wong

Terrance Wong

 

To see all the art juried into the Inaugural Boston Online Biennial 2011 Please check out the -

Boston Biennial Winners Gallery!

 

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THE BIENNIAL PROJECT ROCKS THE MAINE BIENNIAL

You would think that with the opening of the 54th Venice Biennale just days away that The Biennial Project would have their hands full with last minute preparations—hair and wardrobe considerations, appointments with various stylists, finalizing the list of the best parties to attend (can you IMAGINE!!!???)……but of course TBP had to make time to be neighborly.  Specifically, we had to jet up north to attend the 2011 Maine Biennial and let’s just say that with our crazy busy schedules seeing this show was definitely worth the trip!!!

 

 lauranna1 According to interviews with a number of VIP’s,the Maine Biennial in recent years has committed itself to expanding its reach.  Specifically, one VIP who requested to remain anonymous stated that the Maine Biennial has dedicated itself “to attracting more and more top notch contemporary artists.”  The  very same not-to-be-named VIP discreetly suggested to The Biennial Project that they should be included in the 2013 Maine Biennial as TBP summers in the greater Kennebunkport region (did we mention hanging w/ the Presidents Bush???)…

And now for some of our faves!!!!

As many of you already know, The Biennial Project is known for playing well in the sandbox with others and our adventure to the Maine Biennial was an excellent opportunity for collaborating with one of our BFFs—the noted Czech artist Bohuslav Petran shown here in action!

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Bo’s very favorite piece in the 2011 Maine Biennial was a marvelous installation consisting of clay pieces and ink by Alisha Gould.  The photo here does not do justice to the piece!

 

 

Eric, currently on assignment in Dubai, of course had his favorite too—not surprisingly, the main focus of the piece by Kim Bernard was a collection of large dangling balls—the TOTAL art “package”…

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Anna was torn between two lov-ahs…we mean two pieces…and the winner was this cool installation by Lauren O’Neal.

 

 

 

Last but not least was Laura’s favorite—an amazing installation made of hay and twine (that spanned three stories!) titled “Cascade, Current and Pool (for the vanquished pools of the Presumpscot River) by Michael Shaughnessy who also was the recipient of the prestigious Juror’s PrizeCAN WE PICK ‘EM OR WHAT???!!!

Ever the magnet for celebrities, The Biennial Project spent part of the afternoon hob-nobbing with the son of Michael Shaughnessy—the handsome and charming Ciaran Shaughnessy who provided fascinating and poignant insiders insight into the process and work of his wonderfully talented father.  Ciaran and his lovely companion Katie Eastman are pictured below with Michael’s AWESOME piece…

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ROCK ON MAINE!!!!

 

 

 

 

 

WE’LL BE SEEING YOU IN 2013…….

Critical Run Sydney

CRITICAL RUN  SYDNEY                       Marlene Sarroff


Artists with a social conscience have always looked to a group or a movement that provides a space for expressing ideas and debate on issues of the day. Critical Run Sydney was first activated in April 2010 by two Sydneysiders, Saha Jones and Nicole Dennis. The Critical Run provides Sydney artists with a platform that generates debate on social and political issues, actually an art format - that becomes a frame of interaction, form and expression, both visually and socially.

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Nicole Dennis (left) and  Saha Jones (right), the facilitators of the Sydney Critical Run.

Critical Running is a debate format conceived by Danish-French artist Thierry Geoffroy. He has been creating stimulating situations that help participants develop their awareness of emergencies in today’s contemporary society. Each project intends to enable participants to face together, before it is too late, the important issues of today through debate. The Critical Run is a format for debating while running. In a collapsing world (he suggests) we cannot continue to sit and sleep through conferences or make small talk at openings. New forms of critical debate have to be activated. Running through the city, participants can train their awareness muscles on a journey that will leave them breathless and invigorated. This art format is an artwork in itself and has increased its focus on becoming widespread by expanding into a global artistic movement. It has spread to major cities worldwide including Moscow, Naples, Cairo, Brussels, Rotterdam, Barcelona, Venice, New York, London, Istanbul and now Sydney.

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The Sydney Critical Run has staged several runs through different parts of the city, debating subjects that arise at the time and are topical and urgent.  During the 2010 Sydney Biennale, it created several  subjects for debate, mostly concerning the motivations and aims of the Biennale.  It included debates such as – ‘Corporate sponsorship for the arts - Do artists know the aims of their sponsors?’.
Members of the public were asked, ‘What is the theme of the Biennale?’ Another run took place in response to a sudden change of the Australian Prime Minister - Critical Run ran down King Street Newtown (an inner Sydney suburb) and debated issues of ‘political diversion, gender roles and democracy’ and ‘is social media ruining our lives?’, as well as ‘is coolness apathy?’

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Artists are not known for their sporting prowess, so getting them to run could prove troublesome. The Sydney Critical Run invests an incredible effort into promoting the run, in having young energetic leaders, in talking up aspects of originality, art history, or the artist’s duty for advocating change  - all of course valid and important issues.  Immediately you find yourself saying yes, please count me in!

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The Critical Run Sydney’s formal banner was SHOULD ARTISTS BE INSTITUTIONALIZED? In response to Goran Tomic’s exhibition ‘See Saw’, held at The Vanishing Point Gallery, we were invited to explore the topic based on Tomic’s own experience as a self taught artist. The run started from the gallery.

At first, the run can seem like an endurance test, depending on your level of fitness (or lack of). However, as the run progresses it becomes extremely invigorating. Although as you can imagine, it can be disconcerting when you are starting to sweat a little (or pant heavily) and a microphone is thrust into your face by a very fit knowledgeable inquisitor, and the questions roll out to you and there is no choice but to rapidly reply. Speech becomes an integral part of the run. As the critical run is a format for criticism, it’s not running to escape somewhere but running for solutions. It requires critical solutions.  The questions are fired and answers fired back, the thinking evolves, the group moves along. Words, thoughts, ideas have to be to the point, you can’t talk too much in between the slight gasping for breath. The video camera comes around to you - stamina and will power must avail as you can’t afford to appear too embarrassed about your public persona - although I think it is unavoidable. 

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Upon completing the run you feel inspired and invigorated - a very positive experience all round. As Saha Jones says, ‘Critical run draws attention to the fact that we separate our minds and our bodies – it is trying to bring them back together. People think it is unnatural, they think, ‘Why do you need to run and debate? But it’s a metaphor, its really intelligent. If you are activating your body then in turn you are activating your mind, it leads you to new places, it gives you energy’.

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The energy will be pumping at this years Venice Biennale as The Biennial Project and the Critical Run Group will meet - and it is anticipated that The Biennial Project will be putting their running shoes on. The theme of the Venice Biennale Critical Run will be ‘Can Freedom of Speech be Curated?’ – a subject that we are sure to have opinions on – that is if we can manage to make ourselves understood through our panting! See you there! See Venice Critical Run for more.

Biennial Project VIP Venice Biennale Reception

That may look to you like some spray cans in a window, but no, it is a

“sculpture”.

- Marcia E. Ventrocq, in an article about The Venice Biennale 2001

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Love fills the moment and the moment begins eternity…..

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Love fills a lifetime and a lifetime begins this hour……..

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It is with Great Enthusiasm that

Eric Hess,

Laura Rollins and

Anna Salmeron,

founding members of the eminent artist collaborative The Biennial Project cordially request the pleasure of your attendance at

The Biennial Project’s V.I.P.

Opening Reception for  

The 54th Venice Biennale

and award presentation celebrating the winner of 

THE 2011 Boston Online Biennial.

Be amongst the first to discover who will be auspicious victor of this exalted contest, and preview this artist’s work in a modern digital art exhibition. Enjoy cocktails, hors d'oeuvres  and good grub in the open air of our sizable courtyard and veranda, and tour the considerable, multi-part inner recesses of La Villa de Biennial Project. The festivities will  feature musical entertainment by our karaoke machine and Eric’s Ipod.

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The celebration will

commence on

Sunday the Fifth of June

Of the Year of Our Lord

A.D. Two Thousand and Eleven

At the hour of

Six o’clock in the evening.

 

 

Location - La Villa Biennial Project

(Formally known as The Villa Giardino Segreto)venicebackground

Is situated at

Calle degli Ormesini

Sestiere di Cannaregio 1484 A

Venezia, Italia

 

FACEBOOK VIP PARTY INVITE - RSVP HERE

Our Joy will be more complete

if you share with us the

astonishing merriment of our gala!

 

Vaporetto stop: S. Marcuola - line 1
Alilaguna stop: Guglie - line A (Orange)

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La Villa Biennial Project